Generac August 21, 2014

Generac “Power You Control” This is a small sample of the direct response documercial approach that alerts viewers to the ever-increasing issue of prolonged power outages caused by a variety of reasons, not the least of which is an aged and faltering national electrical power grid. Host Alan Hunter (of MTV VJ fame) helps viewers appreciate the alarming trends in disaster-related power outages and the decay of the electrical grid, while offering a practical and affordable alternative to being at…

HP August 22, 2016

HP “Your Best Shot” HP asked Group Mojo to harness its “you + HP” brand advertising to create a paid program that would persuade consumers that printing photos at home was easy and the quality was as good as a photo lab. Mojo leased a 10,000 sq. ft. facility which was turned into a lab where consumers off the street could walk in and print anything – an art gallery – and also production ground zero. At the heart of…

BRP March 20, 2014

BRP “Power To Go” Initially created as a video to open a dealer event, this digital video content was utilized by Bombardier Recreational Products to showcase the BRP brands and excite dealers and investors during the time BRP was transitioning from a private company to being publicly traded.

SunPower Solar October 27, 2022

SunPower changed the conversation in Solar with a 28:30 long-form commercial (Infomercial) that engaged viewers and drove strong demand for SunPower Solar by giving information to consumers, the media, and stock markets that highlighted the strong differences between SunPower’s products and their competitors. From this material we also created a variety web videos, social media, and :15, :30, :60, 2, 3 and 5 minutes (full break) DRTV spots. This 5 minute spot gives you a brief sample of the campaign…

Can-Am Spyder August 22, 2014

Can-Am Spyder Brand TV The efficiency of shooting all of Can-Am’s video footage for web and brand TV spot footage at the same time is demonstrated by this :30 brand commercial conceived and written by C-K and shot by Group Mojo. Mojo’s digital video web series – featured on the Can-Am Spyder website, in-store, and more – entailed everything from testimonials by Spyder owners to the benefits of the Bosch Vehicle Stability System.

Sea-Doo December 16, 2016

 “300 Horses” While creating a campaign of videos for TV, In-store, and company website, Mojo also addresses optimizing video for web and mobil audiences. This :15 Pre-Roll for Sea-Doo is one example. Designed for multiple languages.

HP August 22, 2014

HP “Total Customer Experience” This brand film, aimed at an internal HP audience, was one of many successful videos completed for HP targeting a variety of audiences.

BRP August 21, 2014

BRP “Vision” This corporate Vision Film for BRP (Bombardier Recreational Products), created to increase brand awareness, both internally and externally. It showcased the many environments in which BRP products are used, as well as the many BRP brands and product categories. A key requirement was to focus on people – the customers, employees and internal partners that make BRP a prosperous global company. The brand positioning –  “The Ultimate Powersports Experience” – was also brought to life through the dramatic…