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Our Group Mojo
We are storytellers specializing in longform content that solves client marketing problems.
At a time when branded entertainment eludes a profitable ROI, Mojo’s stories continue to grab attention and move product. Artful, persuasive reasoning can mean the difference between a product gathering dust on the shelf and blowing out the door.
The art of story is what Mojo is all about.
What We Offer
{film video commercials strategy writing direct response television storytelling}
{infomercials branded entertainment experiential marketing problem solving™}
the core™
It starts with a compelling core story™ captured on film or video. Mojo’s work is firmly grounded in the relevant consumer appeal of your product/service. We dig deep to craft powerful content that drives people to take action. This core™ can be reconstructed into many forms: film-to-web, DVDs, spots, banner ads and more.
long form
No one has as much experience in creating award-winning, brand response broadcast programs. Our founders pioneered the category in the 90’s with innovative work for some of the world’s leading brands. That skill has been honed and perfected, resulting in the dynamic long form you’ll find today only at Group Mojo.
DRTV Spots
Driving people to take action is our specialty, even in as little as sixty seconds. Whether it’s drive-to-retail, drive-to-web or direct off-air sales, Mojo has the expertise to create direct response television that’s not only effective, but also maintains your brand’s integrity.
brand films
Telling a brand story with passion and persuasion is a trademark of Group Mojo. We’ve perfected the art of engaging and holding an audience while communicating core brand values. Our work helps change opinion, influence decisions and create corporate-wide goodwill.
web sites
A great core story™ resides equally as well in cyberspace as it does on television or DVD. Mojo can develop video-to-web that adds a powerful layer of motion and sound to your existing site -- or – provides a dynamic platform for a new micro site.
banner ads
Mojo’s video content not only adds clout to banner ads, it creates consumer action. Our clients have had great success repurposing portions of their core story™ into vibrant banner ads that drive consumers to a website for more information or a free DVD – (built, of course, using content from the core™).
DVDs
A core story™ can be distributed on DVD to consumers, dealers and internal audiences – placing a powerfully-told marketing message directly in the hands of those you want most to persuade. Mojo's proven storytelling skills have helped make our client's DVDs both sought-after and viewed.
branded entertainment
Our long form experience can help you bridge the gap between entertainment and ROI – because years of accountability have made us keenly focused on results. Creating content that’s entertaining and relevant has been the mainstay of Group Mojo’s success.
event & POS
We can take the compelling content we’ve already created for you and repurpose it into engaging on- site user experiences. Or, we can write and produce content specifically tailored for use in trade shows, special events, dealer showrooms, and more.
mobile
A core story™ can provide quality video content for the expanding mobile adverstsing market. Mojo can create downloadable content that phone users not only want to watch but also pass along to friends and family.
Your Brand Mojo
You’ve spent a lot of time and money developing your brand. Now it’s time to tap its mojo. Group Mojo has years of experience in developing long form content for brand clients. We seamlessly integrate into your process, working with you and your marketing partners to develop compelling content that moves people to action. We understand the value your brand, and protect it with quality writing, design and production.